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Let's get your numbers
making sense again.


We fix inefficient Google Ads accounts.
No fluff, just results.

 



 

Trusted Partners & Clients

Shopify Google Orbis Klarna Lilidorei Microsoft

 

Is half your Google budget going to waste?

Industry data proves up to 60%* of ad spend is spent on traffic that never converts. That's why when you try to scale, your ROAS falls flat. 

*From studies based on over 2000 audited Google Ads accounts, ecom only.

 






Learn where the waste is before you grow.

Rather than throwing good money after bad. We use our RTN® System to identify the waste & strip it out before growing your ad campaigns.


 

The Run The Numbers® System

We don’t just 'manage' accounts.
We run a repeatable process designed to turn poorly performing ad campaigns into consistent results.

Run The Numbers Performance System

1. Audit

We Run The Numbers®

We go through your account to find wasted ad spend. Then show you where your budget is leaking. No fluff, just the numbers. We do this with you over a live Google Meet. Then generate & email a free, no obligation, wasted spend report.

 
Input: 30 min call (Free)
Outcome: Waste identified. 

2. Stabilise

Cut the dead wood

We fix the campaigns, settings & targeting that are source of the waste. We ruthlessly strip out poor quality traffic, fix broken tracking, and stop you throwing good money after bad. We don't move forward until the foundation is proper solid.

 
Input: RTN® System
Outcome: Cash burn stopped. 

3. Validate

Make it pay

We don't bet the farm on a hunch. We test existing and new ad campaigns to prove that for every £1 you put in, you get a proper return back.

 
Input: RTN® System
Outcome: Proven profit logic. 

4. Scale

Turn up the winners

Once the maths stacks up, we push hard. We aggressively increase activity on the campaigns that are grafting, driving revenue without wrecking your margins. Then, we repeat the cycle.

 
Input: RTN® System
Outcome: Revenue growth. 

Find the waste in your account.

Proof That The Numbers Run

These are the averages across our entire client base, spanning multiple industries. From retailers spending £1k/mo right up to £70k+.

97%

Client Retention


last 12 months, across all our PPC services (our services have no tie-in terms)

 

74%

Avg. Sales Growth


for clients using the RTN® system over 12 months vs previous period


£12k

Avg. Waste Reclaimed


from £5k - £10k monthly budgets in year 1. We typically 'save' our fee by efficiency at month 2

See Our Numbers In Action

Anyone can claim results. We're happy show our working. Read the detailed breakdowns of exactly how we fixed these accounts and scaled their returns.

Orbis Lifestyle

+1624%

ROAS on New Campaigns

The Problem: Orbis Lifestyle required further eCommerce growth to continue their goal of becoming a leading European health supplement brand.

The Fix: We launched new campaigns, expanding into the Italian market. Going from £0 to five figure revenues in <5 weeks.

Springfields

+283%

Conversions Increase Y-on-Y

The Problem: Springfields were managed by a well-respected agency. Performance was stable, but stalled. They had hit a glass ceiling.

The Fix: We overhauled the strategy, aligned it with wider business goals. Implemented our Run The Numbers® System and doubled their conversions (and revenue) whilst increasing ROAS.

DTC RC Models

+154%

ROAS Growth in First 90 Days

The Problem: This brands previous agency had a Google Ads set up that was limiting their ability to achieve the ROAS & conversion volume they should be seeing.

The Fix: We worked with Google: Utilising industry benchmarks & the Run The Numbers® System to fix the foundations for growth.

PPC Services By RTN.

We aren't a full-service agency. We are specialists in paid search.

Google Ads

The primary engine. We structure campaigns to capture high-intent demand without paying for the 'vanity clicks' that kill margin.

Microsoft Ads

The undervalued asset. Lower CPCs and a higher-income demographic. We use it to pick up the profitable traffic your competitors ignore.

Feed Optimisation

Data hygiene is everything. We rebuild your product data to ensure Google knows exactly *who* to show your products to.

Google CSS

Instant margin. We switch your Merchant Center to a CSS partner to save up to 20% off your cost-per-click through Google Shopping & PMax.

Agency White Label

We act as the technical execution arm for other agencies who want to sell PPC but don't have the in-house team to deliver it at scale.

Who We Are

Senior Specialists.
Direct Access.

Stop paying for the experts and getting the apprentices.

In this industry, 'Account Management' is usually just a fancy word for 'Message Taking'. We don't do that.

At RTN, the people you speak to are the people pulling the levers on your account. We strip away the layers of middle-management faff so you get straight answers, fast execution, and a strategy that actually works. It’s not complicated, it’s just proper account management.

Google Ads Dashboard Results

* Recent results from an active e-commerce client with RTN for Google Ads.

FAQs

Straight answers to the questions most agencies avoid.

Who actually manages my account? +

We are a senior-only unit. Every specialist has extensive commercial experience managing complex e-commerce accounts. We don't let juniors 'practice' on your budget.

You get direct access to the people building and optimising your campaigns, not a 'Client Success Manager' whose job is just to keep you happy.

Do you tie us into long contracts? +

No. We operate on a rolling 30-day basis. We believe that if we aren't making you money, we shouldn't be taking your money.

How do you report results? +

We build you a Live Data Dashboard (Looker Studio) that tracks Return and Revenue 24/7. We report on the numbers that actually affect your bottom line. We regularly discuss results with clients over the phone, video call, email & in-person.

What is your minimum ad spend? +

Typically, we work best with brands spending £1k - £70k per month. Below £1k, the data accumulates slowly and lengthens the process to make statistically significant decisions. If you are under this threshold, we can usually offer our RTN incubator rate to help you scale profitably.

Do you guarantee results? +

Anyone who guarantees ROAS is lying to you. What we do guarantee is the process: We will minimise wasted spend, help implement accurate tracking, and maximise the efficiency of every pound. We guarantee we will care about your profit as much as you do.

Is the audit really free? +

Yes, and it isn't a sales pitch.

Most agency audits are automated PDF generators designed to scare you into buying. Ours is a manual, forensic check of your account conducted by a Senior PPC Specialist. We point out the wasted spend and 'zombie traffic'. If you take the insights and implement them yourself, that's fine by us.

How does communication work? +

We don't use support tickets and we don't hide behind a 'Client Success Team'. You have direct access to the specialist managing your money via Phone or Email. We are proactive with our communication as that is the basis for a successful long-term relationship.

Do you do SEO or Web Design? +

No, because we believe you cannot be a specialist at everything. We focus exclusively on 'Paid' Search & Social. However, we have a group of vetted partners for SEO, CRO, and Development that we trust with our own money. Just ask if you need help in these areas. If you currently supply these services and want to explore partnerships, enquire about our Run The Numbers® Growth Network.

Can I see verified results? +

Absolutely. We list detailed case studies further up this page. For impartial verification, you can check our reviews on Trustpilot, Reviews.io, and Google. If that isn't enough, we are happy to put you in touch with a current client.

Who is a good fit for RTN? +

We work best with independent retailers who have a proven product. We excel at getting results for UK-based e-commerce SME's. And those who know that 'winning' in paid search isn't about chasing the shiny thing - but nailing the foundations, deeply understanding the customer & the business context.

Ready To Run The Numbers®?

We'll show you where the waste is and where the opportunity for growth is.